Posted by: transpromomore | December 21, 2009

TransPromo Why Now?

It’s interesting to see how technology is finally converging.  Just when blogging, social networking and new media technology takes hold, we’re now seeing older technology equipment catching up.  Take for example, production color bill statements are due to become mainstream with the cost of color finally becoming economical.  Is this writing on the wall that at some point letters, invoices, statements and notices will all go the “e” way or is it time for the printers, and print device manufacturers to get a share of their piece of the pie?

Time will tell whether the convergence means everything coming together on a printed bill or on a ebill invoice or statement.  One thing that is driving the invoice is our desire to keep paper.  Now with full color, paper becomes that educational, informational and marketing vehicle.

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